Last week, we discussed the importance of having a focused strategy on defining your ideal customer. Today, we take a look at some of the key factors to help you identify your target market.
Understanding your customer is one of the most important things every business should be able to do. However, it is particularly important for small business.
Most small businesses experience cash flow problems from time to time and urgently need working capital. Many business owners immediately think of the bank or loans when they’re short of money. But there are other resources you can tap before you ask for that expensive overdraft or overdraft extension. The money […]